Saturday, 17 January 2009

(She’s a) Fashion Darling: Sophia Bush

How do you get a front row seat at Fashion Week? It’s easy if you’re Sophia Bush.

All publicity = good publicity? Not so if you’re a fashion designer. At your fashion show you want the front-rowers to represent the image of your brand, be it cool, young & hip, or elegant & preppy. Many fashion designers have a whole bunch of muses nowadays – check out Marc Jacobs with Kirsten Dunst, Sophia Coppola and Rachel Feinstein Currin. The substitute for a muse, however, is the Bright Young Thing who needs the publicity as much as the designers. Case in point: Sophia Bush.

Less than two years ago, the young actress was predominantly known for her role as the psycho-slutty teenager in the US drama series One Tree Hill. Now she is more likely to be snapped at fashion shows, premieres & red-carpet events looking enviably styled, chic, & polished to go-go.

This rebranding has boosted the star’s presence no end. Most fashion editors now recognise her image, even if they don’t know her show. She has established a more serious niche for herself in the world of fashion. She may not push the boat out with outré and unconventional ensembles, but her effort & variety gets an A plus.

Looking cute in a Lela Rose twinset, snapped at the designer’s fashion show, Spring 2008, with Brittany Snow:

Dressed to impress, in Hervé Léger:

Taking care of rehydration the Starbucks way: bug-eyed sunglasses with a cool jersey dress help to keep it serene on those long summer days:

Left to right: Reem Acra, Jill Stuart, Ports 1961, Malandrino:

Saccharine buttercup: in BCBG:

Global Green USA:

Picture Sources:


Lela Rose show & jersey dress pics:

Global Green USA:

Hervé Léger dress:

BCBG pic:

Reem Acra, Jill Stuart, Ports 1961, Malandrino montage, plus Rock & Republic dress & motorcycle jacket:

NB. For legal purposes, I can’t guarantee that the striped black/white dress is a Hervé Léger, but it certainly looks like one to me! Post a comment if you think otherwise!

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